Wednesday, November 09, 2011

Leaving something on the table

GREENSBORO, NC -- I got some advice, from whom I do not remember, when running for office: "Don't leave anything on the table." Sometimes you win an election at the margins, so the moderate efforts can be as important as the major: Don't leave anything on the table.

348 votes separated the candidates in district 4 in yesterday's municipal election.

Between the municipal primary and the close of the polls yesterday, 1,698 absolute unique visitors viewed GreensboroCouncilCandidates.com. 80 percent of those visitors came from search engines where the top search term was "greensboro city council candidates."

799 of the unique visitors were in the 48 hours immediately prior to the close of the polls. These were people who were trying to decide who to vote for.

Why some candidates declined multiple invitations to add their information to GreensboroCouncilCandidates.com at no charge or cavalierly left their information incomplete, I do not understand.

2 comments:

  1. Roch, I don't understand it either. This year, I was unable to attend any of the candidate forums so I relied on candidate coverage online and other online resources to make decisions for this election.

    On the other hand, I've heard that one local consultant advises candidates to not have an online presence. I wonder how that worked out for those candidates.

    ReplyDelete
  2. I've said it before, there were some candidates who got some terrible advice this election. I hope they didn't pay for it.

    ReplyDelete

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